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The Ultimate Guide to Creating a Winning B2B Influencer Marketing Strategy

B2B influencer marketing is by no means a cake walk. A typical B2B buyer is well-informed and shrewd and follows a well-researched journey before making a decision. According to Forrester Research, 74% of B2B buyers conduct more than half of their research online even before meeting the vendor. B2B firms have a prolonged purchase cycle (refer …

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Ultimate Ways To Create Social Media Strategy For your Business

Ultimate Ways To Create Social Media Strategy For your Business

We all know social media isn’t just a tool for socializing, both big and small businesses make use of it to boost their marketing strategy. As a marketing tool, social media does not only bring in new customers but also boost sales giving your brand that Iconic figure. As a brand, your focus target on …

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Effective Ways to Grow Your Business with Facebook In Nigeria

18 Effective Ways to Grow Your Business with Facebook In Nigeria

Every day, Facebook helps millions of small businesses around the world to achieve their goals. With over 2.13 billion active monthly users worldwide, Facebook remains the most popular social media platform year after year. And while the beginning of 2018 has seen the network’s trust put into question amid a large-scale data breach, projections still see Facebook’s …

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