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Healthcare Marketing Strategy In Nigeria

6 Best Healthcare Marketing Strategy In Nigeria [Ideas for Your Practice]

The healthcare industry is always changing. And so are the ways that patients find new providers and facilities. It’s vital that healthcare organizations and medical offices in Nigeria find ways to meet their target patients where they are – online and through the search engines. That’s where a healthcare marketing strategy comes into play. If you …

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holiday marketing strategies

10 Holiday Marketing Strategies For Small Business Owners

The holiday is fast approaching and before you can say jack, it’s knocking on your door. Small business owners, CEOs, Sales professionals or even marketers would want to use this period to maximize sales but most times it doesn’t happen the way they envisioned. In this blog post, I’ll be sharing  10 holiday marketing strategies …

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spy competitors' ads

How To Spy Your Competitors’ Ads on Search [A Comprehensive Guide]

All business owners and marketers hop on Google from time to time to check on the keywords their business is ranking for. And each time they do, they’ll see their competitors’ ads. Sometimes, it’s above theirs, and that’s where spying on your competitors or benchmarking comes in. There are four fundamental reasons you need to …

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Structure Your Digital Marketing Team

How to Structure Your Digital Marketing Team For Effective Work Flow

Building the right marketing team takes a whole lot of research, patience, and dedication. Not to mention the leadership skills you’ll need to motivate them. Trust us, we know! When you outsource your marketing requirements to deloxxe, we’ll make sure you get a highly-skilled team of marketers ready to improve your metrics from day one. Contact …

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The Ultimate Guide to Creating a Winning B2B Influencer Marketing Strategy

B2B influencer marketing is by no means a cake walk. A typical B2B buyer is well-informed and shrewd and follows a well-researched journey before making a decision. According to Forrester Research, 74% of B2B buyers conduct more than half of their research online even before meeting the vendor. B2B firms have a prolonged purchase cycle (refer …

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How to Find (and Research) Your Target Audience – Your Buyer Persona

If content is king, then distribution is undoubtedly its all-important queen. You can spend all the time and money in the world producing the best content, but it all goes to waste if it fails to reach the right audience. So, before you invest all that effort, time, and resources on your marketing materials, it’s …

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The Power of Color In Your Branding (and How to Use it)

When it comes to design and branding, color was long disregarded as mere aesthetics. The primary focus being which colors would make a design look good. However, as color psychology and marketing research grew in importance and their findings on the effects of color choices on revenue and branding put a new perspective on how designers …

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email automation strategies for 2020

5 Awesome Email Automation Strategies for 2020

As technology progresses, the need for human involvement in day-to-day manual tasks is marginally decreasing and the same applies for email marketing. It has always been a standard practice to send out marketing material via emails manually, which, let’s be honest, is at the least inefficient and not sustainable for your business’s long-term growth. This …

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